by Daniel Ferrigon | Sep 16, 2019 | Blog
The concept of above the fold began in print marketing. The biggest marketers of print were the newspaper industry. There’s one thing that they knew about was how to get their papers sold. Once a Newspaper or magazine was on the tiered newspaper shelf, it had to... 
by Daniel Ferrigon | Sep 14, 2019 | Blog, Social Media
Managing multiple social media channels is a challenging task. We’ve all seen the benefits of social media. However, engagement on social media is necessary to running a successful social media campaign. Liking, following, commenting, and messaging customers... 
by Daniel Ferrigon | Jul 25, 2019 | Blog
KISS: This is an acronym for keep it simple stupid. You have probably heard this phrase before. Whether it be in English or art class. This principle is best applied in marketing. In digital marketing you have a very limited amount of time to connect with your... 
by Daniel Ferrigon | May 13, 2019 | Blog
By now, many small business owners have heard about the importance of digital marketing. What many are curious about is what marketing channel to start investing in. After all, they’ve heard about the benefits of social media, search engine optimization, deal... 
by Daniel Ferrigon | Jul 10, 2018 | Blog
Digital Marketing and Influencers go together like peanut butter and jelly. If you bought a pair of Jordans thinking that you’d jump higher you know the power of influencers. Influencers and Small Businesses You may hear about businesses these days joining... 
by Daniel Ferrigon | Jun 23, 2018 | Blog, Search Engine Optimization Blog
Improving SEO with User Generated Content Search engines continue to play a vital role in the sales cycle. For more than 33% of all shoppers, their customer experience begins with an online search. Therefore, companies that develop effective SEO strategies are the...