Writing Effective Copy: KISS

Writing Effective Copy: KISS

KISS: This is an acronym for keep it simple stupid. You have probably heard this phrase before. Whether it be in English or art class. This principle is best applied in marketing. In digital marketing you have a very limited amount of time to connect with your...
Benefits of Google Ads for Small Businesses

Benefits of Google Ads for Small Businesses

By now, many small business owners have heard about the importance of digital marketing. What many are curious about is what marketing channel to start investing in. After all, they’ve heard about the benefits of social media, search engine optimization, deal...
Brand Building with Influencers

Brand Building with Influencers

Digital Marketing and Influencers go together like peanut butter and jelly. If you bought a pair of Jordans thinking that you’d jump higher you know the power of influencers. Influencers and Small Businesses You may hear about businesses these days joining...
How to Hire An SEO

How to Hire An SEO

So you finally decided to implement SEO into your marketing strategy. Now it’s time to hire an SEO expert to help. Of course, I would love for you to hire me. Here are some helpful tips on choosing the right person for the job. First, familiarize yourself with current...