Social Media MarketingReach Your Customers Where They Spend The Most Time Online
What is Social Media Marketing?
Social Media Marketing is the process of reaching prospects and customers and acquiring traffic and visibility through social media sites. Businesses today cannot survive competition without leveraging social media in their marketing campaigns.
How important is Social Media Marketing?
One of the greatest advice I can offer is to join the social revolution. I offer integration and setup for social networks such as Facebook, Google Plus, Twitter, and Instagram. By setting up your company on social media networks, you are able to build stronger relationships with your customers. All the major Fortune 500 companies are utilizing social media marketing strategies. Social media networks give your business the added advantage of being able to reach out to your target demographic. Marketing on social media is perhaps the most effective method of online marketing when used properly.
Who uses Social Media?
Consumers of all ages interact with Social Media. Even those that do not use social media are indirectly targeted. Even traditional media outlets have embraced social media. Often content crosses over to both mediums.
According to the Pew Research Center’s survey on Social Media:
- Today, 72% of online adults use social networking sites.
- By Sex: 62% Males, 71% Females
- By Age: 83% 18-29 year olds, 77% 30-49 , 52% 50-84, 32% 85+